Rival IQ Insights

Tips and Lessons to Help You Conquer the Digital Marketing Universe

Don’t try recreating the wheel with your social media content. Reuse and repurpose marketing campaign content with your social. Easy tips you can use now!

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Social media marketing is gaining clout. Think you’d make a great candidate? Learn what you need to know to land a job in social media marketing.

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Whether you’re writing for social media or email, words matter. We offer 4 easy steps to smash writer’s block and get you on to the next piece of content!

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The Lung Cancer Alliance is a passionate organization devoted to saving lives and advancing research for those with or at risk for lung cancer. Using Rival IQ, the organization’s marketing team created new sources of ideas for social content, expanded internal communications of social marketing achievements, and validated their target audience on Facebook and Twitter.

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How you react to the competition is key to your success! Learn about the 10 business insights you’ll gain by watching your competitors.

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Customer stories are like gold. Your prospects are going to trust them more than they’ll trust you. (Don’t take it personally.) Let’s take a look at how you can get a powerful story that your marketing and sales teams can leverage to the hilt.

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What you say on Facebook doesn’t affect a student’s college choice, right? Maybe it does—a study by Uversity found 66% of students said that social media interactions impacted their decision. It pays to be prepared for the conversation.

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Successful email marketing is deceptively tricky. We create and send plenty of emails, so it’s easy to get sloppy–even when you are paying close attention to your opens, clicks and CTO.

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Using Rival IQ, Perfect Bar is fueling continued growth by gaining a deep understanding of their social media landscape, identifying the sweet spot for their social audience, and developing new content concepts to drive increased engagement.

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“We have so many followers and fans on our social channels, but why aren’t they liking, sharing, or engaging with our content? Are we posting into a vacuum? And why do our competitors’ content seem to go viral when they post? What are we missing!?” Does that conversation sound like your office on a Monday […]

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