Justify your social marketing impact
If you can’t measure it, you can’t manage it. The right social media solution identifies your successes and your opportunities, ultimately adding followers, boosting engagement, and increasing your social media marketing ROI.
Validate your strategy
Your strategy, and your competitors’, plays out in social posts. With Rival IQ, you can analyze thousands of posts in seconds, delivering key insights into your own content as well as that of the competition.
Additionally, with boosted post detection you have access to sophisticated machine learning allowing you to spot whether a competitor boosted a Facebook post. You will have a complete view of both organic and paid activity.
Follow your competitors’ every move
Tracking the competition prevents you from being surprised, speeds market response, and can provide a window into new content ideas that resonate with your audience.
Rival IQ makes it easy to benchmark performance, analyze SEO, follow keyword ranking, leverage hashtags, and see when the competition makes positioning changes.
Automate your social media and SEO reporting by scheduling email delivery of your most important Rival IQ reports. Export reports into another tool, and get specific information by customizing your reports to deliver exactly what you want to see.
Understand audience growth
Track the growth of all your social profiles — and those of your competitors — from one location. Measure social media success on a weekly, monthly, quarterly, or annual basis. Take analysis further by evaluating your historical data, comparing growth rates to previous business cycles, seasonality, or events.
“Rival IQ gives us a great, detailed view of the landscape of where fans go to find out about the team, and has been critical in helping us make gains in audience engagement.”
Director of Digital Media