In the Past 30 Days...
PER WEEK
PER POST
PER POST
In the last 30 days, the average nonprofit in this landscape has grown their audience by <0.1%. USA Hockey grew faster than everyone else, with 0.3% growth! On average, each post in this landscape earns more than 1.43k engagements. PETA is topping the charts with more than 2.81k engagements per post on their 469 posts in the last 30 days.
Key Trends for Nonprofits
While almost every nonprofit used a coronavirus-themed hashtag this year, these orgs also leaned heavily on holiday-themed hashtags like #EarthDay and #Giving Tuesday. Check out more nonprofit trends »
Even though nonprofits saw the highest engagement rate per follower on Instagram with carousel posts, they were 4x as likely to post photos. Try combining a few snaps into a carousel superpost. Read the full benchmark report »
23.1k Likes • 626 Comments
The only thing a LEVIS leather patch symbolizes is an animal’s pain and suffering.
21.9k Likes • 735 Comments
You can see it in their eyes: they desperately want the pain & fear to stop. The story of every animal killed for fashion is a tragedy 💔
14.7k Likes • 54 Comments
The 🇺🇸 earned a big win over Italy to send them to the finals of the #ParaHockeyCup! The U.S. National Sled Hockey Team topped Italy 11-0 in a game with 8 different goal scorers! Player of the Game: evan.k.nichols (3 G)
7.96k Likes • 49 Comments
Friday’s got us feeling ✨crabulous✨ #MontereyBayAquarium #JapaneseSpiderCrab #WhaleWhaleWhaleWeekendWeMeetAgain #GonnaMakeItALegscellentOne #CarapaceYourselvesYoureAlmostThere
8.00k Likes • 7 Comments
When it’s picture day and you wanna be all business, but also have a good time 😆 PS. We’re including declan_farmer in the mix because of the 🥸🤌 #ParaHockeyCup #HockeyisFun
2.93k Reactions • 208 Comments • 560 Shares
Foie Gras is one of the cruellest foods on the planet. It should never be seen as a festive treat.
2.13k Reactions • 67 Comments • 140 Shares
Friday’s got us feeling ✨crabulous✨
1.87k Reactions • 54 Comments • 207 Shares
That feeling when you just wanna catch ALL THE FOOD. Basket stars aren’t lazy, they’re just making the best of their *current* situation! These enigmatic echinoderms don’t need to move around much because those long, curling arms are the perfect fishing net for snagging snacks like plankton and small crustaceans passing by. So next time you’re …
1.37k Reactions • 116 Comments • 130 Shares
In case you missed it! 🦆 In a recent letter to Peta, King Charles confirmed that foie gras will not be served in royal residences. Another blow to this horrendously cruel "delicacy". Foie gras is always indefensible.
1.01k Reactions • 54 Comments • 341 Shares
Exciting news! 🏈 The Kansas City Chiefs defensive end George Karlaftis III will be wearing blue and yellow Canine Companions cleats on the field on Sunday, December 4, against the Cincinnati Bengals! As part of NFL's My Cause My Cleats program, these amazing cleats were hand painted for Karlaftis by Greco Paintworks CEO Craig Greco. Karlaftis …
Foie Gras is one of the cruellest foods on the planet. It should never be seen as a festive treat.
1.84k Likes • 439 Retweets
1.02k Likes • 600 Retweets
It's bitterly cold & she's so afraid. Her hooves are likely frozen in feces & urine. When the truck finally stops, she’ll be too scared to leave—workers may even shove an electric prod up her rectum to force her to slaughter. Why pay for this? #GoVegan instead. pic.twitter.com/fJ7LItb0am
768 Likes • 192 Retweets
In case you missed it! In a recent letter to Peta, King Charles confirmed that foie gras will not be served in royal residences. Another blow to this horrendously cruel "delicacy". Foie gras is always indefensible. pic.twitter.com/KICO86kob8
789 Likes • 126 Retweets
Friday’s got us feeling ✨crabulous✨ pic.twitter.com/efUqRj96CS
492 Likes • 345 Retweets
These people wouldn’t risk a selfie with big cats in the wild—they shouldn’t pay to take photos with them in chains. Forcing wild animals to be in obnoxious photoshoots is cringe AND cruel. pic.twitter.com/C71W6gaFBI
The 2022 Social Media Benchmark Report
Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.
