In the Past 30 Days...
PER WEEK
PER POST
PER POST
In the last 30 days, the average nonprofit in this landscape has grown their audience by 0.5%. USA Hockey grew faster than everyone else, with 2.5% growth! On average, each post in this landscape earns more than 2.61k engagements. Boston Ballet is topping the charts with more than 7.64k engagements per post on their 46 posts in the last 30 days.
Key Trends for Nonprofits
While almost every nonprofit used a coronavirus-themed hashtag this year, these orgs also leaned heavily on holiday-themed hashtags like #EarthDay and #Giving Tuesday. Check out more nonprofit trends »
Even though nonprofits saw the highest engagement rate per follower on Instagram with carousel posts, they were 4x as likely to post photos. Try combining a few snaps into a carousel superpost. Read the full benchmark report »
14.9k Likes • 308 Comments
Science DOES NOT require taking someone else’s life.
13.5k Likes • 513 Comments
📣 Animals DON’T choose to be mascots! These individuals are carted around, forced into loud chaotic environments, & treated as mere props for entertainment. Tell NCAA to BAN live animal mascots at the games! 🔗 in bio and at peta.org/mascots
6.28k Likes • 5 Comments
FIRST WEEK BACK ✅ Let's give a warm welcome to our dancers! We’re back in the studios and ready to bring you more dancing this season. Check out our line up for the rest of the season, with more classical choreography, innovative dance, and art you love. 📷 yue__ballet etop_ballerina dancechae msliac vikakapitonova_ danrubin06 by gabriellorena.photos
5.83k Likes • 25 Comments
It’s no secret that we think sea otters are pretty swell. 🦦🌊 They are critical in keeping our kelp forests healthy and more resilient to climate change. #MontereyBayAquarium #NotJustACuteFace #KeyToAHealthyCoastalFuture #MagicMustelids
4.54k Likes • 30 Comments
A weekend sweep of friarshockey moves bc_mhockey into the No. 1️⃣ spot in the USA Hockey/therinklive Men's College Hockey Polls!
1.41k Reactions • 20 Comments • 131 Shares
SWAN LAKE 🦢 || The Dancing Swan Lake features some of the most recognizable choreography in the classical ballet canon, including the spellbinding corps of swans in Act II and Odile’s jaw-dropping 32 fouettés in Act III. Revel in the technical precision and emotional tonality of dozens of dancers. Flutter into the theater--get tickets to see it …
1.24k Reactions • 0 Comments • 57 Shares
Still celebrayting the most dapper birds here on the Penguin Cam!
996 Reactions • 1 Comments • 97 Shares
Mindful musings on the Moon Jelly Cam
427 Reactions • 29 Comments • 184 Shares
It's high time the barbaric practice of boiling alive these sentient creatures is banned, once and for all.
523 Reactions • 7 Comments • 41 Shares
WINTER EXPERIENCE || An unforgettable program full of dancing in its purest form. ✨ George Balanchine’s Mozartiana ✨ George Balanchine’s Symphony in Three Movements ✨ Claudia Schreier’s Slipstream ✨ Leonid Yakobson’s Vestris Don’t wait to get your tickets >> https://bit.ly/3E7Xyo4 🗓 Mar 20-30 📍Citizens Opera House
409 Likes • 224 Retweets
We see you wearing real fur in Aspen 👀😡 Killing animals for “fashion” is ice cold. pic.x.com/P40sxKn7Uv
352 Likes • 103 Retweets
Reminder: your dinner was someone. pic.x.com/EaHGc35DtZ
375 Likes • 53 Retweets
Lots of people get this pop-up? 👀 #TikTokban pic.x.com/paxdt5f5te
219 Likes • 108 Retweets
It's high time the barbaric practice of boiling alive these sentient creatures is banned, once and for all. pic.x.com/o6BAnLsU9s
114 Likes • 20 Retweets
Willard Ikola, legendary Edina (Minn.) High School coach and 1956 U.S. Olympic silver medalist, passed away yesterday at 92. A 1990 USHHOF inductee, he leaves a lasting legacy. Our condolences to his family and friends in the hockey community and beyond. pic.x.com/0k2Z0JNtWtpic.x.com/0k2Z0JNtWtpic.x.com/0k2Z0JNtWt
The Social Media Benchmark Report
Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.