In the Past 30 Days...
PER WEEK
PER POST
PER POST
In the last 30 days, the average nonprofit in this landscape has grown their audience by 0.5%. Canine Companions for Independence grew faster than everyone else, with 1.6% growth! On average, each post in this landscape earns more than 1.69k engagements. PETA is topping the charts with more than 3.12k engagements per post on their 531 posts in the last 30 days.
Key Trends for Nonprofits
While almost every nonprofit used a coronavirus-themed hashtag this year, these orgs also leaned heavily on holiday-themed hashtags like #EarthDay and #Giving Tuesday. Check out more nonprofit trends »
Even though nonprofits saw the highest engagement rate per follower on Instagram with carousel posts, they were 4x as likely to post photos. Try combining a few snaps into a carousel superpost. Read the full benchmark report »
153k Likes • 235 Comments
The moment our future #servicedogs and Snoopy became new friends. 🫶 . . . . #Snoopy #puppy #servicedog #fbf #LeadWithIndependence #disabilityawareness #puppy #puppies #puppiesofinstagram #puppiesofinsta #puppiesofig #servicedogsofinstagram #servicedogsofinsta #servicedogsofig #nationalnewfriendsday #friends snoopygrams snoopyshomeice
14.1k Likes • 180 Comments
Oh, we’re OBSESSED with these feather-free wings from the victoriassecret fashion show 💗 After discussions with PETA, VS ditched birds’ feathers two years ago, and we’re SO excited that this compassionate commitment is now permanent! VS understood the assignment AGAIN 🪽
13.5k Likes • 546 Comments
New York City is putting a stop to this! nyccouncil voted to pass Romanch’s Law, which will officially phase out horse carriages by 2028! PETA also announced we will donate $50,000 to the horses’ retirement 🫶 Thanks speakermenin and nycmayor for all of your support 👏
9.52k Likes • 37 Comments
Still thinking about Crystal Pite’s The Seasons’ Canon? Us too. Your next obsession: her Emergence. See it as part of Winter Experience, on stage Feb 18-28. Go ahead, TREAT yourself 😉 Use code TREAT at checkout for $25 off select dates and sections. 🎥 of The Seasons' Canon by erniegalan 🎥 of Emergence courtesy of Ballet Zürich, Switzerland
7.67k Likes • 38 Comments
The ocean can’t vote, but you can! November 3rd is Election Day and one of the most powerful things you can do is vote for leaders who support policies that protect these special places, the people who rely on them and the animals that call them home. Healthy communities depend on a healthy ocean, coasts, lakes, and …
1.19k Reactions • 52 Comments • 25 Shares
🐔 GOOD NEWS: Plans to expand a factory farm in Norfolk have been withdrawn.
661 Reactions • 96 Comments • 76 Shares
Checking in on week four of the USA Hockey Men’s College Hockey Polls! Michigan Hockey moves into the No. 1 spot this week and will face No. 5 Western Michigan University Bronco Hockey. Polls: USAHockey.com/college
518 Reactions • 8 Comments • 41 Shares
Still thinking about Crystal Pite’s The Seasons’ Canon? Us too. Your next obsession: her Emergence. See it as part of Winter Experience, on stage Feb 18-28. Go ahead, TREAT yourself 😉 Use code TREAT at checkout for $25 off select dates and sections >> https://bit.ly/4ylgOVi? Video of The Seasons' Canon by Ernesto Galan Video of Emergence courtesy of Ballet …
435 Reactions • 17 Comments • 58 Shares
First time wearing the Team USA colors for Tyler Shepersky and Sean Gallagher! The red, white and blue looks good on ya 🇺🇸 #IPHCup
411 Reactions • 28 Comments • 30 Shares
Declan Farmer tallied four points on the night and Landon Uthke notched his 𝐟𝐢𝐫𝐬𝐭 𝐜𝐚𝐫𝐞𝐞𝐫 𝐠𝐨𝐚𝐥 in a 5-3 victory over Canada in the first matchup of the #IPHCup 🇺🇸 Game Recap: usah.info/3vrswmwv
847 Likes • 253 Retweets
THIS IS FOR THE HISTORY BOOKS! NYC just voted to END horse-drawn carriages! @NYCCouncil passed Romanch’s Law, and PETA is pledging $50,000 to help horses retire. This moment belongs to every PETA supporter who never gave up, and @SpeakerMenin and @NYCMayor for their pic.x.com/bQexW704GW
647 Likes • 462 Retweets
He was trapped, with no control over what happened to him and no way to make it stop💔 If you’d hate this happening to you, text the number on the screen NOW. pic.x.com/kYCKa5mj00
IT'S OFFICIAL: The NYC City Council just voted to ban horse-drawn carriages 🐴🎉 This cruel industry is finally on its way OUT, and PETA is pledging $50,000 to help the horses retire to greener pastures! Good riddance 👋❤️
901 Likes • 142 Retweets
81 Likes • 8 Retweets
Locked in through 2030! 🇺🇸 U.S. Women's National Team head coach John Wroblewski will continue leading Team USA through the 2030 Olympic Winter Games. Details: usah.info/udsdswba pic.x.com/tTl0MxmdS6
56 Likes • 13 Retweets
Checking in on week four of the USA Hockey Men’s College Hockey Polls! @umichhockey moves into the No. 1 spot this week and will face No. 5 @WMUHockey. Polls: USAHockey.com/college pic.x.com/bE2kblXlQe
4.50k Likes • 5 Comments • 123 Shares
Still thinking about Crystal Pite’s The Seasons’ Canon? Us too. Your next obsession: her Emergence. See it as part of Winter Experience, on stage Feb 18-28. Go ahead, TREAT yourself 😉 Use code TREAT at checkout for $25 off select dates and sections.
3.22k Likes • 44 Comments • 98 Shares
Dr. Frankenstein has NOTHING on dog breeders🧟♂️ 💀 NEVER buy from these monsters, ALWAYS adopt.
1.34k Likes • 23 Comments • 116 Shares
Gilly’s entire world changed the day she was rescued ✨❤️ Once imprisoned, abused, & facing a terrifying fate in a lab, she’s now safe & adored as a beloved family member 🥹 Countless dogs like Gilly are STILL waiting for their chance at freedom. Help us fight for them 💗
474 Likes • 72 Comments • 16 Shares
A HUGE WIN FOR HORSES IN NEW YORK CITY🎉 After decades of campaigning, NYC has voted to end its horse-drawn carriage industry by June 2028! Thanks to @SpeakerMenin and @Mayor Zohran Kwame Mamdani’s leadership and the support of animal advocates, these horses are leaving dangerous city streets behind. We're pledging $50,000 toward their retirement and …
428 Likes • 0 Comments • 7 Shares
The fairies of Cinderella are casting their spells early 🔮🧚 Save $25 on select dates and sections of Cinderella and more when you use code TREAT by Nov 1.
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