In the Past 30 Days...
PER WEEK
PER POST
PER POST
In the last 30 days, the average brand in this landscape has grown their audience by 1.0%. Buffalo Trace grew faster than everyone else, with 2.9% growth! On average, each post in this landscape earns more than 487.2 engagements. White Claw is topping the charts with more than 1.94k engagements per post on their 10 posts in the last 30 days.
Key Trends for Alcohol
Alcohol brands like craft beermaker Garage Project flocked to Facebook to release new and limited edition beers directly to fans, which led to tons of engagement. Read the full report »
If your alcohol brand happens to have a celeb at its center, it’s okay to lean hard on their face and fame to boost engagement on your brand’s posts. See more alcohol trends »
2.49k Likes • 15 Comments
#StandStrong (📷: matt.schrum) . . . . . #standstrong #buffalotrace #bourbon #whiskey #whisky #buffalotracedistillery #kentuckybourbon #americanbourbon #spirits #drink #drinks #bartender #kentucky #kentuckydistillery #distillery #bottles
2.06k Likes • 65 Comments
We brought it back for the big 🏀 tournament and are enjoying a cold one during the final game tonight! Grab yours at our tasting rooms or order online for shipping anywhere in the state of CA.
1.93k Likes • 14 Comments
April showers and iconic water towers. (Twitter 📷: JWard455) . . . . . #buffalotrace #bourbon #whiskey #whisky #buffalotracedistillery #kentuckybourbon #americanbourbon #spirits #drink #drinks #bartender #kentucky #kentuckydistillery #distillery #bottles
974 Likes • 22 Comments
Cheers to #NationalBeerDay. What's your favorite brew? Comment below or tag us in your stories for a chance to be featured on ours!
648 Likes • 4 Comments
Want to learn more about your favorite beers? Focusing on what we see, smell, and taste allows us to interact with our beverage in a new and fun way. We offer virtual tasting events for groups of any size - link in bio to learn more!
1.46k Reactions • 42 Comments • 47 Shares
@talkglutenfreetome tried two fan favorites. Get them both in the Woodchuck Variety Pack.
1.07k Reactions • 32 Comments • 52 Shares
It's a whole mood. (IG 📷: gingergraphs)
684 Reactions • 19 Comments • 74 Shares
Stand Strong. (IG 📷: matt.schrum)
330 Reactions • 4 Comments • 3 Shares
Reason #30 to drink Woodchuck 100: Because when it comes to added sugar, zero is a great number.
249 Reactions • 28 Comments • 8 Shares
MEET JACOB! 🍺 Jacob is our Communications Specialist here at August Schell Brewing Company. You might recognize him if you're into Ultimate Frisbee, he's a pro! He writes our Brewsletter (link in bio!), blog posts (saw the Union Lager seafood boil? That was his delicious idea!), runs our print shop, and manages the social media logistics! …
125 Likes • 16 Retweets
It's a whole mood. #BuffaloTrace (IG 📷: gingergraphs) pic.twitter.com/8aunETJZey
95 Likes • 6 Retweets
April showers and iconic water towers. #BuffaloTrace (📷: @JWard455) pic.twitter.com/F0drxW57aT
91 Likes • 8 Retweets
#StandStrong #BuffaloTrace (IG 📷: matt.schrum) pic.twitter.com/861Si92wPw
36 Likes • 2 Retweets
Cheers to #NationalBeerDay. What's your favorite brew? pic.twitter.com/TlRGuPI0Ri
27 Likes • 6 Retweets
MEET JACOB! 🍺 Jacob is our Communications Specialist here at August Schell Brewing Company. You might recognize him if you're into Ultimate Frisbee, he's a pro! pic.twitter.com/opcWSH70H2
The 2021 Social Media Benchmark Report
Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.