In the Past 30 Days...
PER WEEK
PER POST
PER POST
In the last 30 days, the average company in this landscape has grown their audience by 0.1%. Drunk Elephant grew faster than everyone else, with 2.1% growth! On average, each post in this landscape earns more than 3.82k engagements. Clinique is topping the charts with more than 14.7k engagements per post on their 29 posts in the last 30 days.
Key Trends for Skincare
Many of this year’s top 10 makeup Facebook posts featured UGC, which is no surprise in such an influencer-driven industry. Read the full report »
Almost 90% of beauty brands mentioned or hashtagged holidays in their Instagram posts this year, like #InternationalWomen’sDay and #MothersDay. See more skincare trends »
8.03k Likes • 45 Comments
The tints of Lip Glowy Balm 🌈✨ From top to bottom: Berry, Peach, Gummy Bear and Grapefruit. Shop all Lip Glowy Balm flavors sephora amazon and on us.laneige.com 💓 #HydrateWithLaneige #Laneige #lipgloss #lips #skincare
6.13k Likes • 41 Comments
Chocolate-covered Berry lips 🍫🍓💋 Dip into the world of dessert-inspired lip care with our limited edition Berries n’ Choco Kisses set! 💓 Shop the set amazon sephora and on us.laneige.com #HydrateWithLaneige #Laneige #Lips #LipSleepingMask #Gloss #skincare #lipslugging
4.86k Likes • 64 Comments
And that’s how it’s done. 🎥: theannaedit
4.09k Likes • 84 Comments
In these drying times... Swipe to read about the difference between Lala + Protini Cream and find out which one is best for your skin. P.S. You can mix them together, too!
3.10k Likes • 51 Comments
Floral Recovery, meet Floral Recovery: travel-sized 👋 Travel can wreak havoc on the skin--but now, you can take the calming properties of the squalane, vitamin C, and floral extracts packed inside our award-winning mask with you wherever you go... where will you take it? ✈️ 📷: moodsandviews
92 Reactions • 1 Comments • 4 Shares
New dream shelfie unlocked and loaded with Lip Sleeping Masks 🔓🔑 @ Loyalty members and friends of Walter, we have an exclusive gift for you! Not a loyalty member yet? Join today on us.laneige.com for access to skincare gifts & more amazing perks 💗 #HydrateWithLaneige #Laneige #LipSleepingMask #Lips #Skincare
71 Reactions • 2 Comments • 0 Shares
For the perfect routine that works for all skin types, trust the experts in hydration and barrier strength! Our beloved Ultra Facial Collection lets you cleanse, prep, moisturize, and mask your way to healthy, hydrated skin! 💧 💙 Shop the routine here, http://spr.ly/61883k78y
58 Reactions • 1 Comments • 5 Shares
In these drying times... Swipe to read about the difference between Lala + Protini Cream and find out which one is best for your skin. P.S. You can mix them together, too!
54 Reactions • 3 Comments • 2 Shares
Seeking out a recipe for that #Laneige glow (even in the wintertime)? 🗒Take note + add these to your cart: 🍊 Radian-C Cream: Gentle Vitamin C moisturizer that helps address dullness caused by visible dark spots and ultra-fine spots. ☀️ Hydro UV Defense Sunscreen: Offers soothing hydration and daily protection of Broad Spectrum SPF 50+ sunscreen to …
50 Reactions • 6 Comments • 1 Shares
Awaken and plump skin by morning—just switch your nighttime moisturizer to our Midnight Recovery Cloud Cream. Its 98.6% naturally derived formula is infused with a botanical blend rich in: 🌙 Omega-3 & 6 to help strengthen skin’s protective lipid barrier 🌙 Lipids & Antioxidants to help replenish moisture & neutralize free radicals Try it out here, http://spr.ly/61803bhla
20 Likes • 0 Retweets
Ultra Facial Cream is your ultra hydrator, and Retinol Micro Dose is your youth-renewing powerhouse 🌟 #Kiehls #Skincare #moisturizer pic.twitter.com/ofNPRFfcCk
14 Likes • 0 Retweets
For the perfect routine that works for ALL skin types, trust the experts in hydration and barrier strength! Our beloved Ultra Facial Collection lets you cleanse, prep, moisturize, and mask your way to healthy, hydrated skin! 😉💙 #kiehls #skincareroutine #dryskin pic.twitter.com/CZ10A1akZO
10 Likes • 1 Retweets
Awaken and plump skin by morning—just switch your nighttime moisturizer to our Midnight Recovery Cloud Cream 🌙 #Kiehls #KiehlsMidnightRecovery #NightimeSkincare pic.twitter.com/uwbWE1VNQm
9 Likes • 1 Retweets
We have your back when it comes to everyday essentials 😉 We want to know... which Kiehl's product is always on your bathroom counter? #skincare #haircare #kiehls pic.twitter.com/JFD0lduaC7
5 Likes • 1 Retweets
Ultra Facial Cream, for all skin types, and Ultra Facial Oil-Free Gel Cream, for oily skin, don’t just provide 24-hour hydration—their refill pouches are a +65% value, with -70% reduction in single-use plastic waste. Which are you refilling? 😉♻️💚 pic.twitter.com/zuOjvPIDID
The 2022 Social Media Benchmark Report
Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.
