Live Social Media Benchmarks for
Skincare

On social media, skincare brands know how to engage their fans: showing off the natural beauty of healthy, well-cared-for skin.

In the Past 30 Days...

POSTS PER company
PER WEEK
14.0
ENGAGEMENTS
PER POST
782.8
ENGAGEMENT RATE
PER POST
0.09%

In the last 30 days, the average company in this landscape has grown their audience by 0.3%. Drunk Elephant grew faster than everyone else, with 0.7% growth! On average, each post in this landscape earns more than 782.8 engagements. Clinique is topping the charts with more than 1.86k engagements per post on their 64 posts in the last 30 days.

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The 2021 Social Media Benchmark Report

Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.

Read the report