In the Past 30 Days...
PER WEEK
PER POST
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In the last 30 days, the average company in this landscape has grown their audience by 0.1%. LANEIGE grew faster than everyone else, with 0.4% growth! On average, each post in this landscape earns more than 1.55k engagements. LANEIGE is topping the charts with more than 4.68k engagements per post on their 93 posts in the last 30 days.
Key Trends for Skincare
Many of this year’s top 10 makeup Facebook posts featured UGC, which is no surprise in such an influencer-driven industry. Read the full report »
Almost 90% of beauty brands mentioned or hashtagged holidays in their Instagram posts this year, like #InternationalWomen’sDay and #MothersDay. See more skincare trends »
Want to scrub your way to better hair days and say goodbye to your oily, itchy, and sensitive scalp concerns? Then say HELLO to our NEW Kiehl’s Amino Acid Scalp Detoxifying Treatment Scrub exfoliates with natural sea salt for a healthier scalp and stronger, fuller hair 👏❤️
4.83k Likes • 128 Comments
4.49k Likes • 82 Comments
Time for a Pitti stop! This little powerhouse keeps odors at bay and moisturizes delicate underarm skin without baking soda, essential oils, or aluminum-derived ingredients. Plus, the replenishing mix of plant oils and marula and shea butters soothes dry and irritable skin. Swipe it on or apply with your fingertips. Tap to shop #sweetpitti. via fairybeautystudios
3.88k Likes • 38 Comments
Bodycare is an essential part of skincare, and we have allllll the goods to keep your skin hydrated as the weather gets colder. 💨 Our top picks? Hesperides Grapefruit Bath & Shower Gel to cleanse, Brown Sugar Body Polish to exfoliate, and Hesperides Grapefruit Body Lotion to lock in 24hr moisture. 🔒 Tap to shop!
3.23k Likes • 101 Comments
How many #drunkelephant products can you spot? #drunkelephantshelfie via honestlykate
2.43k Likes • 22 Comments
Been looking for the perfect gift to treat yourself to? We've got you covered 😉 Our Cleanse & Mask Duo Gift Set is the perfect at-home pampering your skin has been craving! Cleanse the day away with fan-favorite Soy Face Cleanser and indulge in a mini masking moment with our Rose Face Mask 🙌 Available …
161 Reactions • 4 Comments • 5 Shares
You see lipstick. We see blush AND lipstick that also helps keep lips feeling moisturized. 💄Clinique Pop Reds comes in 7 custom-fit red lip shades with a high shine finish. ❤️Squalene and pomegranate helps nourish lips. 🍒Swipe on hand then apply to cheeks with a blush brush. #Clinique #CliniquePop #redlipstick #redlips #lipstick #makeup #beauty #parabenfree #fragrancefree
157 Reactions • 7 Comments • 3 Shares
Not sure who needs to hear this, but Acne Solutions is self care. Love your skin in every stage and help keep skin clearer if you’ve been dealing with #acne or #breakouts. Acne Solutions Cleansing Foam and Acne Solutions Clarifying Lotion are here for you. #Clinique #AcneSolutions #acneskincare #holidaygifts #giftideas #gift #skincare #parabenfree #fragrancefree
118 Reactions • 2 Comments • 2 Shares
Keep skin in the clear this holiday season. From shopping stress and winter dryness to extra sweets and treats, the holidays can wreak havoc on your skin. Stay a step ahead with Acne Solutions™ All-Over Clearing Treatment. It helps prevent and treat blemishes with benzoyl peroxide. #Clinique #AcneSolutions #holidaygifts #giftideas #gift #skincare #breakouts #parabenfree #fragrancefree
70 Reactions • 11 Comments • 1 Shares
A few of our Fall faves! 🍂 Which GinZing product makes your heart sing (the most 😉)? Share below – we love to hear from you! #DiscoverOrigins 📸 @supersassa34220
68 Reactions • 0 Comments • 0 Shares
Minty fresh, mistletoe-ready lips! Prep your lips for all of those late night kisses with our newest Lip Sleeping Mask in Peppermint 😘
Doesn’t think SPF is a critical skincare step 🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩🚩
305 Likes • 50 Retweets
29 Likes • 5 Retweets
The blush AND lipstick that also helps keep lips feeling moisturized. 💄 #CliniquePop Reds comes in 7 custom-fit red lip shades with a high shine finish. ❤️Squalene and pomegranate helps nourish lips. 🍒Swipe on hand then apply to cheeks with a blush brush. #Clinique pic.twitter.com/SJ7LT9hNWI
32 Likes • 2 Retweets
Keep skin in the clear this holiday season with #AcneSolutions™ All-Over Clearing Treatment. It helps prevent and treat blemishes with benzoyl peroxide. #Clinique pic.twitter.com/fphCcAQ5jB
15 Likes • 2 Retweets
Mark your calendar. Set your clock. Stay tuned. We have a big announcement coming tomorrow! And yes, that’s viral TikTok sensation #BlackHoney you see in the sneak peek. Check back October 19. #Clinique #MetaOptimist #CliniqueBlackHoney pic.twitter.com/ZZT2svhTO6
12 Likes • 0 Retweets
👀 did you catch that⁉️ Something BIG is about to arrive...can you guess what it is? Share your guesses below 👇 we may just send someone who gets it right one for themselves 😉✨ #giftideas #kiehls pic.twitter.com/5U4988yqjg
The 2021 Social Media Benchmark Report
Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.