In the Past 30 Days...
PER WEEK
PER POST
PER POST
In the last 30 days, the average company in this landscape has grown their audience by <0.1%. Drunk Elephant grew faster than everyone else, with 0.5% growth! On average, each post in this landscape earns more than 1.42k engagements. Drunk Elephant is topping the charts with more than 3.16k engagements per post on their 63 posts in the last 30 days.
Key Trends for Skincare
Many of this year’s top 10 makeup Facebook posts featured UGC, which is no surprise in such an influencer-driven industry. Read the full report »
Almost 90% of beauty brands mentioned or hashtagged holidays in their Instagram posts this year, like #InternationalWomen’sDay and #MothersDay. See more skincare trends »
14.7k Likes • 267 Comments
"I stink no matter what I use on my armpits. Some deodorants are better than others but at the end of the day, 🙅🏻♀️. I coated each underarm after my shower with Pitti and went about my day. I actually would smell my armpits occasionally. Since this deodorant has no scent, neither did my armpits! End of …
Every week we’re sharing our favorite feel-good content (aka #drunkfeels) because anything that makes you feel good is the name of the game… we’re all in this together. Send us your favorites and we'll share as many as we can! 📸: hazelsnaturalhair
12.4k Likes • 181 Comments
10.4k Likes • 795 Comments
Indigo Overnight Repair is HERE 💙🌙 More potent than a cream, more nourishing than a serum - visibly calms irritation, from redness to dry patches, in just one night so you can awaken with skin as strong as you are. Available now at sephora and Tatcha.com
5.07k Likes • 2.03k Comments
GIVEAWAY ALERT! ⏰ We couldn’t let National Avocado Day go by without giving away THREE of our Avo-infused Drink Up Nourishing Avocado Lip Butters to three lucky winners. Want to enter? Here’s how: 💚Make sure you’re following us Origins 💚Tag a friend 💚Leave an 🥑 in the comments 💚Good luck! *No purchase necessary, open to US entrants only age 18+. …
6.67k Likes • 53 Comments
3 ways to use our Moisture Surge Lip Hydro-Plump Treatment? Try these to instantly deliver lip-plumping hydration and nourishment. 1⃣Keep 1 in your makeup bag to prep (plus 1 in your pocket). 2⃣Apply as an overnight mask. 3⃣Use as a 5-min mask to condition before lipstick. How do you pamper your pout? Tell us below ⬇. 📸cliniquebootscastlepoint #Clinique #MoistureSurge #lips …
97 Reactions • 2 Comments • 3 Shares
This best seller is finally BACK IN STOCK! 🍊 Get bright, healthy skin ASAP with our vitamin C, E & B5 serum. It’s jam-packed with 480K multivitamin microbubbles (yes, nearly half a million!) for that lit-from-within glow. ✨ 📷 @cindy_clauds
79 Reactions • 2 Comments • 0 Shares
Vitamin-C packed Radian-C cream is ready to take on dry skin and dullness, as well as visible and ultra-fine dark spots that are only visible under UV light. ☀️ Add this creamy skincare routine staple to your vanity now @Sephora.
61 Reactions • 4 Comments • 4 Shares
Reaching for this #VitaminC duo ASAP 🤩🙌 🍊 Powerful-Strength Vitamin C Serum visibly reduces line and wrinkles, while boosting radiance and firming skin overtime✨ 🧡 Powerful-Strength Dark Circle Reducing Vitamin C Eye Serum to combat both brown and blue dark circles✨ Shop them with us now: https://bit.ly/2UAgV2j
58 Reactions • 2 Comments • 3 Shares
Work your acid off! #framboos is a high-tech AHA/BHA gel that resurfaces dull, congested skin by gently lifting away dead skin cells, dramatically improving the appearance of skin’s tone and texture, fine lines, wrinkles, and pores. Is there anything #framboos can't do? Shop now: https://bit.ly/3i7amMF
49 Reactions • 6 Comments • 1 Shares
#protiniserum is our supercharged skin-strengthening and radiance-renewing treatment. It's formulated with a unique combination of advanced peptides, restorative amino acids, and 10% exfoliating lactic acid to: - Gently exfoliate - Restore glow - Deliver plump, bouncy skin Shop now: https://bit.ly/2U2hsu1
11 Likes • 2 Retweets
Happy #NationalAvocadoDay to: 🥑 Our Creamy Eye Treatment with Avocado that provides all-day-long hydration that de-puffs and brightens fatigued-looking eyes 🥑 Our Avocado Nourishing Hydration Mask that nourishes and hydrates the skin leaving skin feeling supple and replenished pic.twitter.com/j1MBkRwwAK
10 Likes • 2 Retweets
This #SelfCareSunday dive into a jar of our Rare Earth Mask to… 💙 Help detoxify skin and reveal visibly minimized pores 💚 Draw out dirt and toxins that can cause clogged pores 💙 Visibly reduce clogged pores immediately Available at @Sephora ✨ pic.twitter.com/zOVUlGnkja
8 Likes • 0 Retweets
Reaching for this #VitaminC duo 🤩🙌 🍊 Powerful-Strength Vitamin C Serum visibly reduces line and wrinkles, while boosting radiance and firming skin ✨ 🧡 Powerful-Strength Dark Circle Reducing Vitamin C Eye Serum to combat dark circles✨ Shop now: bit.ly/3hu9DpR pic.twitter.com/hnM4brDwMP
5 Likes • 2 Retweets
Need another reason to celebrate #NationalAvocadoDay? Did you know that our Creamy Eye Treatment with Avocado contains renewable Avocado Oil? 💚☝️ Read more about our sustainability efforts at: kiehls.com/future-made-be… ✨ pic.twitter.com/7m3uFBHwlr
3 Likes • 1 Retweets
Something micro is coming… along with mega-powerful visible results! ✨ 🤔 Can you guess what it is? Let us know your guesses below 👇 Hint: it's a Kiehl's first and it'll visibly reduce wrinkles and refine skin texture 💜👏 pic.twitter.com/RMNQxLgMtz
The 2021 Social Media Benchmark Report
Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.