Rival IQ Insights

Tips and Lessons to Help You Conquer the Digital Marketing Universe

Putting aside all judgements about whether or not you took a “real” vacation over the Thanksgiving, did you keep up your social media efforts over the Thanksgiving break? To me, seeing a company sustain customer communication and outreach over a holiday is an indication of process maturity around social media. (Yes, you can use Buffer or one of the […]

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What’s new with Rival IQ? (Say it aloud. It’s more fun that way.) The whole team was actually around for this last sprint, and it was nice to take advantage of the overlap to talk to customers as a team. As always, we learn a ton from listening to what you have to say. The […]

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While looking at some competitive social metrics in our app yesterday, I noticed that Gilt’s Facebook “Talking About” and “Likes” metrics were through the roof this week.  It turns out that Gilt was getting ready to launch their first ever TV ads, which as you might guess, drew some attention. Here’s what I saw in Rival IQ: […]

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