Rival IQ Insights

Tips and Lessons to Help You Conquer the Digital Marketing Universe

We’re on a roll, and picking up steam. During the last couple of weeks, we’ve had two new team members come on board here at Rival IQ. As you might imagine, this is exciting for us both because of what it says about our journey (trending up) and because we’ll be able to get more […]

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Hi again! Another sprint is over, and with the team firing on all cylinders (minus the brain cycles lost to newborn-induced sleep deprevation), we have yet another release with new features to show you more about your competitive landscape. Making Use of Data and Paying Down Debt During this sprint, we decided to fight the […]

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Welcome to the latest product update from your favorite competitive tracking team! We just released a powerful new feature in our latest release and have some other great news! A new baby and an Activity Matrix for profiles Rival IQ baby #2 arrived Friday! Congratulations to Doc (Seth Bridges) on his new baby boy, Parker. Parker was […]

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Responsive design is now a must have with any software-as-a-service application. In fact, Google now rewards (or punishes) sites built with responsive in mind. But when we first started working on Rival IQ that wasn’t the case. Fortunately, we had great early users. In fact one of the first questions we heard after launching was, […]

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Welcome to the latest product update from your favorite competitive tracking team! We’ve got some hot new features in this release, so read on, and then check it out! Kicking off with shoutout time. You folks are greater than a warm cup of cocca after a long day of skiing. Big thanks to: IanS, TimR, ClintW, TraciF, […]

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Take an SEO-first Strategy New website rollouts are one of the things we monitor at Rival IQ, because our users gain market insights from learning that their competitors or peers just launched a large-scale online shift.  Rolling out a new website involves many moving parts — content, photography/art, look & feel, and technology changes.  Having […]

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Do you want to know when your competitors change their product pricing, packaging or positioning? If you operate in a competitive market, which we nearly all do, I’m betting the answer is yes. But why is a competitors price change matter to a marketer? Because it’s often a sign of a strategic shift in an overall […]

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Happy New Year, everyone.  We hope you had a safe holiday season with your families.  Welcome to our first Rival IQ update of the 2013 competitor tracking season. If this is the only paragraph you read of this post, we have a favor to ask. Can you all help us spread the word about Rival […]

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Give the gift of Rival IQ to your friends and colleagues. We still have a few weeks left during our beta period (until Jan 4, 2013), so share this post with your friends and colleagues who would benefit from a Rival IQ subscription. If they make it into our beta, we’ll offer them a lifetime […]

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Welcome to the newest Rival IQ product update, holiday style! As is our new trend, we’re kicking things off with shoutouts. For this holiday version, I need you to sing along at home. “You know JillieneH and CharlesL and PaulineR and DavidP…ColinM and MattE and DannyS and ShaneM. But do you recall, the greatest feedback […]

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