Rival IQ Insights

Tips and Lessons to Help You Conquer the Digital Marketing Universe

Using Rival IQ, the English National Ballet successfully grew social audience 46.8 percent in six months, while targeting a younger audience through Instagram, identifying types of content, such as video, for increased engagement.

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Whether you’re powering through your personal to-do list or taking some time off to relax, unwind and recharge, be sure to take a moment to think about your goals for 2017. Goal setting can be tough, so try kicking off your brainstorm session by reflecting on your 2016 goals.

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Learn how Xavier Athletics has seen a 150% increase in social engagement, saving many hours each month in data collection and reporting with Rival IQ.

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Take a look at the top social media trends from 2016 and how they’ll impact the social marketing landscape and the way marketers work in 2017.

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6 ways your non-profit can use competitive data to find unexplored opportunities to create better benchmarks, higher engagement & smarter campaigns.

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In less than a year with Rival IQ, Atkins Nutritionals increased Instagram followers by 75%, engagement rate per tweet by 51%, and engagement per Facebook post by 31%.

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Customer stories are like gold. Your prospects are going to trust them more than they’ll trust you. (Don’t take it personally.) Let’s take a look at how you can get a powerful story that your marketing and sales teams can leverage to the hilt.

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What you say on Facebook doesn’t affect a student’s college choice, right? Maybe it does—a study by Uversity found 66% of students said that social media interactions impacted their decision. It pays to be prepared for the conversation.

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The IoT is poised to cause significant disruption in the world of big data collection, and there still seems to be a lot of confusion about its purpose. Here’s a simple explanation of what IoT is and what it means for businesses and consumers.

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At Rival IQ, we revisit our trial customer messaging frequently. We use data from opens, engagement, and unsubscribes to see what we are doing well and where we can improve our communication cadence — we’re data geeks, after all!

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