Lesson 2:
Analyze Your Social Media Data

Social Media Competitive Audit Course with Lauren Teague

IN THIS LESSON:

Ask the tough questions
Identify your best- and worst-performing posts from your social media data.
Benchmark your data
Document discrepancies in your landscape and things to try for your brand.
Call out your next steps
Highlight quick wins to implement and strategize next steps for the future.

Download Your Lesson 2 Workbook

Before you get started, get a copy of Lauren's free workbook to keep track of your progress and refer back later.

Versions: PDF | Keynote | PowerPoint

Lesson 2 Resources

Explore live benchmarks for 14 top industries
Identify competitor's likely boosted posts in Rival IQ
See the stats and analysis from Rival IQ's 2021 Social Media Industry Benchmark Report

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Perform your audit with ease. Rival IQ's social media analysis tools cut out manual data pulls and organize your competitive landscape.

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Analysis Is The Key

With your competitors identified and data gathered in Lesson 1, we're ready to see what these findings actually mean for your bottom line social media strategy.

Performing an analysis helps you identify quick wins from your interpretation of the numbers, plus larger strategy improvements to implement into your social media playbook.

Don't forget your 14-day free trial to speed things along »