From creative campaigns to more community management than your dog can shake a stick at, pet brands have a whole lot to be proud of on social this year. We looked at who’s outbarking the competition on Instagram, TikTok, Facebook, and Twitter for the definitive round-up of all things pet brand social media.
In the last 30 days, the average brand in this landscape has grown their audience by 0.3%. The Farmer's Dog grew faster than everyone else, with 0.9% growth! On average, each post in this landscape earns more than 212.1 engagements. Chewy.com is topping the charts with more than 676.6 engagements per post on their 79 posts in the last 30 days.
Official Dream Day stat line: 1 very important pet 1 first pitch 250+ toys Thousands of fans Countless tail wags Actual hot dogs: 0 (vet's orders) Worth it? Absolutely.
A NEW TOY HAS ENTERED THE VILLA (should we make this fr?)
Translation: bark bark bark bark bark bark bark bark. (Btw how awesome would that toy be?)
We’re not convinced these aren’t the same guy, erling 🤨 Who’s the real good boy? #TeamChewy 🐶 anapluspups
From navigating PTSD to launching a nonprofit foundation, Chad has learned that anything is possible with Axe by his side. Read their amazing story through the Digest link in our bio.
He is so unbothered—I, however, am not, which is why we make him wear his Granby Splash Life Jacket! Shop it in our bio🤿 #outwardhound
Take a long look. This is what the future looks like. No scooping. No daily cleanup. No standing out in the rain, seriously reconsidering your life choices (you know who you are 🐶) The future is feline. You’re gonna want a cat.
While cat people are living in the future (one that scoops itself), dog people are really out here questioning their life choices, warm bag of poop in tow. The future is feline. And you’re gonna want a cat.
It's time to close things off. Go exclusive with real, fresh food. Link in bio.
When all our favorite things just magically appear 🪄
We fell in love with Neville the moment we heard his story 🧡 Neville was found as a stray in St. Louis City in November 2025, weighing just 39 pounds - he should have been about 90 pounds. He was unable to walk more than a few steps, and would collapse when he was first found, …
They spent their lives protecting others. Now it’s our turn to protect them. ❤️🐾 This July, Redbarn is proud to continue our partnership with Project K-9 Hero, helping provide retired Police K-9s and Military Working Dogs with the care they deserve after service. For every 22–28 lb bag of Redbarn dog food purchased, we’ll donate $5 to …
anniversary moment 6 of 15: giving your pet the job title they've clearly earned drop your pet's job title below, we're hiring ⬇️
moment 5 of 15 in our anniversary celebration: the thing your pet does that has no explanation and never will drop their weirdest habits below ⬇️
Prob his special way of asking for someone to bring him a toy.
Thank you, but I am still BIG MAD.
Cosmo wants to know if you want to go on a picnic? Great. He’ll pack the food.
He is so unbothered—I, however, am not, which is why we make him wear his Granby Splash Life Jacket! Shop it in our bio🤿 #outwardhound
Happy National Kitten Day! 🐱💜 Here's to tiny toe beans, curious minds, and endless purrs.
Dental chews are op.
If you’ve ever tried to put a bowl of water in front of your dog on a hot day only to have them completely ignore it, you’re not alone. We all think about keeping our dogs hydrated, especially during the summer. But did you know their food can play a role in that? A recent study found …
They spent their lives protecting others. Now it’s our turn to protect them. ❤️🐾 This July, Redbarn is proud to continue our partnership with Project K-9 Hero, helping provide retired Police K-9s and Military Working Dogs with the care they deserve after service. For every 22–28 lb bag of Redbarn dog food purchased, we’ll donate $5 to …
We fell in love with Neville the moment we heard his story 🧡 Neville was found as a stray in St. Louis City in November 2025, weighing just 39 pounds - he should have been about 90 pounds. He was unable to walk more than a few steps, and would collapse when he was first found, …
A company run by cats, for cats 🙂↕️ #LitterRobot #Whisker #CatParents #CatThings #CatCompany
2 Likes • 0 Retweets
Take a long look. This is what the future looks like. No scooping. No daily cleanup. No standing out in the rain, seriously reconsidering your life choices (you know who you are 🐶) The future is feline. You’re gonna want a cat. pic.x.com/Fhf2YWubGX
2 Likes • 0 Retweets
Came looking for toilet paper, left wanting a cat. Because once you've seen the future, it's hard to go back. Especially when it fits just about anywhere. The future is feline. You're gonna want a cat. pic.x.com/20kTsmFcKz
1 Likes • 0 Retweets
While cat people are living in the future (one that scoops itself), dog people are really out here questioning their life choices, warm bag of poop in tow. The future is feline. And you’re gonna want a cat. pic.x.com/yhSDz0n8Zb
Official Dream Day stat line: 1 very important pet 1 first pitch 250+ toys Thousands of fans Countless tail wags Actual hot dogs: 0 (vet's orders) Worth it? Absolutely. @Miami Marlins @newlifeforpawsfoundation @Rawlings ⚾️🥎 #baseball #hotdogs
We’re not convinced these aren’t the same guy @Erling Haaland 🤨 Who’s the real good boy? #TeamChewy #haaland #worldcup
If I don't post tomorrow, you know who did it
Maybe this is his “can I have a toy” pose.
A company run by cats, for cats 🙂↕️ #LitterRobot #Whisker #CatParents #CatThings #CatMind
Please let me forget.
A boy who's going to be okay😌 Shop our Dogwood Chews, details in our bio! #outwardhound #pupstages #jasperapproved @Pupstages
If you’ve ever tried to put a bowl of water in front of your dog on a hot day only to have them completely ignore it, you’re not alone. We all think about keeping our dogs hydrated, especially during the summer. But did you know their food can play a role in that? A recent …
He is so unbothered—I, however, am not, which is why we make him wear his Granby Splash Life Jacket! Shop it in our bio #outwardhound
DON’T DO IT! YOU’RE TOO CUTE TO THINK!
When all our favorite things just magically appear 🪄
While cat people are living in the future (one that scoops itself), dog people are really out here questioning their life choices, warm bag of poop in tow. The future is feline. And you’re gonna want a cat.
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