Live Social Media Benchmarks for
Outdoor Brands

These top outdoor brands use their social media efforts to inspire explorers and educate the world about the powerful yet fragile state of our environment.

In the Past 30 Days...

POSTS PER brand
PER WEEK
14.2
ENGAGEMENTS
PER POST
4.10k
ENGAGEMENT RATE
PER POST
0.44%

In the last 30 days, the average brand in this landscape has grown their audience by 0.6%. Edelrid grew faster than everyone else, with 2.2% growth! On average, each post in this landscape earns more than 4.10k engagements. Santa Cruz Bicycles is topping the charts with more than 14.0k engagements per post on their 31 posts in the last 30 days.

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The 2020 Social Media Benchmark Report

Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.

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