In the Past 30 Days...
PER WEEK
PER POST
PER POST
In the last 30 days, the average brand in this landscape has grown their audience by 0.3%. Simms Fishing Products grew faster than everyone else, with 6.7% growth! On average, each post in this landscape earns more than 2.60k engagements. Jones Snowboards is topping the charts with more than 5.95k engagements per post on their 7 posts in the last 30 days.
Key Trends for Outdoor Brands
Roughly two-thirds of outdoor brands ran some sort of contest or giveaway on Instagram, Facebook, or Twitter this year to seriously boost their engagement. Read the full report »
Outdoor brands soar when sharing heartfelt, authentic stories of triumph or heartbreak through the eyes (and social media posts) of their die-hard followers. Read more »
9.94k Likes • 97 Comments
We are heartbroken by the loss of Matteo Franzoso. Our thoughts are with his family, friends, teammates, coaches, and the FISI community. Forever part of the Atomic Family.
8.69k Likes • 35 Comments
When you can only have one bike, and your mission is to ride it into oblivion, this is the one. #santacruzbronson
7.42k Likes • 38 Comments
The Bronson is arguably our most versatile MTB bike model. The 150mm rear VPP travel / 160mm fork, mixed wheels & progressive geometry make for a hard-charging, all-mountain trail bike with an all-around versatility not found in longer or shorter travel models, and is a big reason why the Bronson has remained one of our …
7.08k Likes • 32 Comments
“MERU stands out as one of the most meaningful first ascents of my life. Not only is the route stunningly beautiful, but also I experienced a multigenerational mentorship with Conrad and Jimmy. It was a true collaboration with The North Face product team, refining Summit Series gear like this jacket. The rare convergence of cutting-edge design, lifelong …
6.98k Likes • 45 Comments
Available now, The Maria Base Camp Clutch and The Audrey Base Camp Duffel, in a new taupe green shade alongside a one-time re-issue of the Maria Base Camp Clutch in its original black colourway. Shop now at ceciliebahnsen.com and thenorthface.com
905 Reactions • 11 Comments • 17 Shares
We are heartbroken by the loss of Matteo Franzoso. Our thoughts are with his family, friends, teammates, coaches, and the FISI community. Forever part of the Atomic Family.
589 Reactions • 5 Comments • 14 Shares
The Bronson is arguably our most versatile MTB bike model. The 150mm rear VPP travel / 160mm fork, mixed wheels & progressive geometry make for a hard-charging, all-mountain trail bike with an all-around versatility not found in longer or shorter travel models, and is a big reason why the Bronson has remained one of our …
276 Reactions • 3 Comments • 19 Shares
When you can only have one bike, and your mission is to ride it into oblivion, this is the one. #santacruzbronson
263 Reactions • 2 Comments • 7 Shares
Why take a shortcut when you can stay out longer? Maddy Pfeifer embraces the fog and wind on the Presidential Traverse in New Hampshire’s White Mountains. Photo: Brent Doscher
128 Reactions • 1 Comments • 4 Shares
Flying into the weekend with Dan Booker & the Bronson 🦅 • Check out @danbooker1 in - Tasmania’s Four Corners - Link in bio👆 #santacruzbronon
The Social Media Benchmark Report
Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.