Live Social Media Benchmarks for
HBCUs

These Historically Black Colleges and Universities (HBCUs) do an incredible job of engaging and expanding their communities using social media. We featured these 11 universities in our 2020 Higher Education Social Media Engagement report.

In the Past 30 Days...

POSTS PER university
PER WEEK
20.0
ENGAGEMENTS
PER POST
598.2
ENGAGEMENT RATE
PER POST
0.66%

In the last 30 days, the average university in this landscape has grown their audience by 1.2%. North Carolina Central University grew faster than everyone else, with 2.2% growth! On average, each post in this landscape earns more than 598.2 engagements. Jackson State University is topping the charts with more than 1.81k engagements per post on their 85 posts in the last 30 days.

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The Social Media Benchmark Report

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