The Big Ten is the oldest Division I conference in the United States including the University of Michigan and the Ohio State University. Whether for academics, athletics, or community engagement, social media plays a big role in how these institutions rally their audience.
In the last 30 days, the average university in the Big 10 landscape has grown their audience by 0.6%. University of Nebraska grew faster than everyone else, with 1.1% growth! On average, each post in this landscape earns more than 737.1 engagements. Michigan State University is topping the charts with more than 2.06k engagements per post on their 75 posts in the last 30 days.
University of Wisconsin Madison
0.80% Engagement Rate
University of Illinois Urbana-Champaign
0.49% Engagement Rate
Home is where the Buckeyes are ❤️ #New2OSU #WelcomeOSU #Regram 📸: studentlifeosu
Sun downs and touchdowns. Only 11 sunsets left until Michigan football returns to the Big House. (📷 : kennybear65)
Ready for a new year. Welcome back, #Spartans. 💚
Class of 2023, you’re home. ⚪️🔴 . #indianauniversity #iubloomington #hoosiers
T-minus ONE WEEK ‘til the return of badgerfootball season 👐 See you in Camp Randall on September 7th 🦡⠀ ⠀ 📷: natevomhof⠀ ⠀ #uwmadison #badgers #onwisconsin
Looking good fam. . . . . . . (📷: Tim Schoon) #Classof2023 #OnIowa19 #uiowa
Attending Nebraska is a once “N” a lifetime experience. Welcome home, Husker class of 2023! #UNL
Just a few more days until these sidewalks are filled with Penn Staters! 💙 #PennState
Welcome, #ILLINOIS2023 🔶🔷
Beautiful #NUSummer day. Tag someone you can’t wait to see next month when classes finally start! ☀️
The skies are blue, the sun is shining, and the first week of classes is almost over! How did your week go?
Meet new Rutgers student Paris! (paris.evans) . "I chose Rutgers because, ever since my first visit, I knew it was the school for me. After experiencing the classes and meetings the students I knew I had to commit. I love art and theatre and will be studying acting at Mason Gross . I also love that …
The Ohio State University
The class of 2023 is looking good in their first Hawkeye family photo.
Welcome to Illinois, Class of 2023! 🔶🔷
Ready for a new year. Welcome back, Spartans! http://go.msu.edu/txP
Attending Nebraska is a once “N” a lifetime experience. Welcome home, Husker class of 2023!
Red brick road, take me home to the place I belong. ♥️🎶
Photo of the Week: Sundowns and touchdowns. Only 6 sunsets left until Michigan Football returns to the Big House. 📸: Instagram user @kennybear65 For more photos and videos like this follow us on Instagram at instagram.com/uofmichigan
Built on an isthmus and surrounded by lakes, Madison seamlessly blends the city and campus, green spaces and urban areas, to create a place unlike anywhere else. Tell us: Where is your all-time favorite UW Summer Sweet Spot?
#ThrowbackThursday to dorm life and move-in weekend at #PennState a few decades back. Don't forget your record player! 🎵 📸: Penn State University Libraries Archives
They're here! New and returning Terps arrived during #UMDMovein weekend to settle in for the fall semester.
Freshman year can be both exciting and nerve wracking. There are so many opportunities to meet new people, experience new things, attend events and travel. Take a look at how Sophomore Kierstin Vorst spent her Freshman year here at Purdue. https://www.youtube.com/watch?v=YrtFMKe9vO0&=&feature=youtu.be
A bit of Evanston made its way to Doha. Our campus in Qatar brings out a replica of the iconic Weber Arch, so that our Northwestern University in Qatar students can participate in the "March Through the Arch" tradition. #NU2023
First-year students learn how we cheer on Buckeyes at the Shoe. 🗣 O-H! #New2OSU pic.twitter.com/kXFzTgPnt5
Ready for a new year. Welcome back, #Spartans! go.msu.edu/LxP pic.twitter.com/BvP3is6l1S
Live look at first-year Hawkeyes participating in the greatest new tradition in all of sports. #OnIowa19 💛🖤 pic.twitter.com/jeZiwlQzMi
Attending Nebraska is a once “N” a lifetime experience. Welcome home, Husker class of 2023! #UNL pic.twitter.com/0mZRC8qlZa
The spirit and tradition of IU carries on. ⚪️🔴 pic.twitter.com/wbR0D42rF9
Welcome, #ILLINOIS2023! 🔶🔷 pic.twitter.com/zmetdAPumr
There’s no place like home 👐 twitter.com/MedFlightDoc/s…319 Likes • 27 Retweets
Fall semester officially kicks off next week! 📚 Penn Staters, do you remember your first class? pic.twitter.com/esRdaXi7Rf
Photo of the Week: Sundowns and touchdowns. Only 6 sunsets left until @UMichFootball returns to the Big House. 📸: @instagram user kennybear65 For more photos and videos like this follow us on Instagram at instagram.com/uofmichigan pic.twitter.com/uTS7lJPaeI
We’re ready to celebrate 150 years of college football here at The Birthplace, RU? twitter.com/rfootball/stat…109 Likes • 18 Retweets
#UMDMovein is finally here! We are excited to welcome our new Terps on campus 🐢 go.umd.edu/wQa pic.twitter.com/ycOJbc3sel
The farmers market is back! From now till the end of October, stop by every Thursday from 11-3 pm to check out the different vendors. pic.twitter.com/D9EAcWSc4I