From creative campaigns to more community management than your dog can shake a stick at, pet brands have a whole lot to be proud of on social this year. We looked at who’s outbarking the competition on Instagram, TikTok, Facebook, and Twitter for the definitive round-up of all things pet brand social media.
In the last 30 days, the average brand in this landscape has grown their audience by 0.3%. The Farmer's Dog grew faster than everyone else, with 1.1% growth! On average, each post in this landscape earns more than 160.4 engagements. Litter Robot is topping the charts with more than 314.6 engagements per post on their 45 posts in the last 30 days.
What if we told you our whole feed is Punch…
It was a ✨boop with intent ✨
*cue popular indie song*
Ever since his humans switched to The Farmer’s Dog, Amos has been jumping for dinner. Every night. For 7 months. Get 50% off your first box 📦 Link in bio.
Do you see your new best friend here? Rescue one of these deserving sweeties from everylastonerescue, vintage_pet_rescue, or twentypawsrescue by March 15 and receive your first box of The Farmer's Dog food free—plus a $300 credit toward their future subscription. Get to know them better on Digest (link in bio).
The way that response would also make my day 👏😂
Founded in 2011 in Pittsburgh, petagogy started as an idea shared over beers by four friends, Ben, Elsie, Cole, and Heather, who believed pet parents deserved thoughtfully chosen products and genuinely helpful service. Today, Petagogy has grown to five locations across the Greater Pittsburgh area, while staying true to what matters most: community. They’re on a …
Let’s be honest… we’re always canceling plans for our pets. Today, make sure to spoil them with extra love, playtime, and treats! Happy Love Your Pet Day! 💕🐶😻
Work hard. Play hard. Nap harder. #outwardhound #pupstages #jasperdiml #jasperapproved
me? the problem? 🫢 #CatMeme #Whisker #LitterRobot #CatLife
The event of the night for the last day of Olympics: Catit Creamy Race 🏎️ 🙀Will team chicken 🐔 or team tuna 🍣 with superfoods win? #catitusa #winterolympics #cattreat
My mom says I’m high maintenance… but maybe she just doesn’t understand quality. 😉🐶 Who else has a pup with standards? Drop a 🐾 if you do!
Let’s be honest… we’re always canceling plans for our pets. Today, make sure to spoil them with extra love, playtime, and treats! Happy Love Your Pet Day! 💕🐶😻
The way that response would also make my day 👏😂
The cat is conducting ✨gravity research✨ #wintergames
Ever since his humans switched to The Farmer’s Dog, Amos has been jumping for dinner. Every night. For 7 months. Get 50% off your first box 📦 https://thefarmersdog.visitlink.me/og2SZh
Founded in 2011 in Pittsburgh, Petagogy started as an idea shared over beers by four friends, Ben, Elsie, Cole, and Heather, who believed pet parents deserved thoughtfully chosen products and genuinely helpful service. Today, Petagogy has grown to five locations across the Greater Pittsburgh area, while staying true to what matters most: community. They’re on a …
Do you see your new best friend here? Rescue one of these deserving sweeties from @everylastonerescue, @vintage_pet_rescue, or @twentypawsrescue by March 15 and receive your first box of The Farmer's Dog food free—plus a $300 credit toward their future subscription. Get to know them better on Digest: https://thefarmersdog.visitlink.me/k4PzwN
Debating an upgrade from the Litter-Robot 4 to the Litter-Robot 5 Pro? Check out @pennythegingercat and her review. ✨ #LitterRobot #Whisker #LitterRobot5Pro #AutomaticLitterBox
Work hard. Play hard. Nap harder. #outwardhound #pupstages #jasperdiml #jasperapproved
Your cats are royalty 👑 all they need is a castle 🏰 #catitusa #catfurniture #kittens
The event of the night for the last day of Olympics: Catit Creamy Race 🏎️ 🙀Will team chicken 🐔 or team tuna 🍣 with superfoods win? #catitusa #winterolympics #cattreat
Luxury cat parenting, without the dirty work. 💅 #LitterRobot #CatMom #Whisker #AutomaticLitterBox #CatParent #LitterBox @jennhallak
My mom says I’m high maintenance… but maybe she just doesn’t understand quality. 😉🐶 Who else has a pup with standards? Drop a 🐾 if you do!
BARK BARK BARK BARK BARK BARK BARK BARK BARK BARK BARK BARK BARK BARK BARK
5 Likes • 1 Retweets
5 Likes • 1 Retweets
Cats with Feline Immunodeficiency Virus (FIV) make great pets! Learn more about the disease at catit.com/spotlight/fiv-… pic.x.com/4zfb4tDuF3
4 Likes • 0 Retweets
She has at least seven perfectly good cat beds… 🛏️ and still chooses an old blanket on a shelf. 🤦 pic.x.com/qTVEXlj8nG
3 Likes • 0 Retweets
me? the problem? 🫢 #CatMeme #Whisker #LitterRobot #CatLife pic.x.com/aFVlS31TNt
2 Likes • 0 Retweets
Each month, we have a fun quiz for you in our FREE My Cat magazine! 💕 Check out this month's questions and answers on catit.com/my-cat/catit-m… pic.x.com/mOzZvc5beB
it was a ✨ boop with intent ✨ #animallover #boop #catsoftiktok
meow 😸 #milancortina2026 #teamchewy #catmom
Your cats are royalty 👑 all they need is a castle 🏰 #catitusa #catfurniture #kittens
Debating an upgrade from the Litter-Robot 4 to the Litter-Robot 5 Pro? Check out @pennythegingercat and her review. ✨ #LitterRobot #Whisker #LitterRobot5Pro #AutomaticLitterBox
Let’s be honest… we’re always canceling plans for our pets. Today, make sure to spoil them with extra love, playtime, and treats! Happy Love Your Pet Day! 💕🐶😻
NEW EPISODE DROP: Johnny Knoxville & Bucket! Johnny took a dog DNA test for himself, which we assume made the lab instantly burst into flames. Godspeed, Bucket!!!🪣 🐕 🪣 Come meet our most unruly guests yet, Who’s A Good Guest? Episode 4: link in bio 🔗 @joshuahorowitz @Johnny Knoxville #whosagoodguest
Work hard. Play hard. Nap harder. #outwardhound #pupstages #jasperdiml #jasperapproved
Nothing can tame the wild beast, Earl, except a Creamy Treat! 📷: @readersarehot #catitusa #cattreat #cats #catsoftiktok #tongueouttuesday
Did you know that our fresh food is clinically shown to support healthy aging? Here's one of our on-staff Board Certified Veterinary Nutritionists®, Dr. Joseph Wakshlag, explaining the study we did in partnership with Cornell University, and how our food has a huge positive impact on the health of dogs.
Luxury cat parenting, without the dirty work. 💅 #LitterRobot #CatMom #Whisker #AutomaticLitterBox #CatParent #LitterBox @jennhallak
Sorry I can’t come I have to buy my dog a new sweater #outwardhound #pupstages #wholesomepride
Celebrating National Dog Biscuit Day the best way we know how… homemade treats ❤️ Ingredients: 1/2 cup all-natural peanut butter (xylitol-free!) 1 cup whole wheat or oat flour 1/3-1/2 cup of Stella & Chewy’s Bountiful Bone Broth Bake at 350° for 15–18 minutes, let cool, and watch those tails wag. 🐾
Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.