In the Past 30 Days...
PER WEEK
PER POST
PER POST
In the last 30 days, the average brand in this landscape has grown their audience by 0.2%. Edelrid grew faster than everyone else, with 0.5% growth! On average, each post in this landscape earns more than 3.81k engagements. Patagonia is topping the charts with more than 8.52k engagements per post on their 52 posts in the last 30 days.
Key Trends for Outdoor Brands
Roughly two-thirds of outdoor brands ran some sort of contest or giveaway on Instagram, Facebook, or Twitter this year to seriously boost their engagement. Read the full report »
Outdoor brands soar when sharing heartfelt, authentic stories of triumph or heartbreak through the eyes (and social media posts) of their die-hard followers. Read more »
5.90k Likes • 16 Comments
Keep looking up in wonder, kid. Brothers Alfonso (5) and Camilo (3) Boyd roadschooling on their first evening exploring the Northern tip of Baja, California. Photo: Sofia Aldinio (sofialdinio)
5.57k Likes • 23 Comments
5 Bucks a Foot is Back WIN This Custom Tallboy! • Fresh off of hosting another epic downievilleclassic weekend, the fine folks at sierratrails are back to focusing their efforts building and maintaining trails throughout the Lost Sierra region for all to enjoy. And to help raise funds, this custom Santa Cruz Tallboy is ready to be won …
4.38k Likes • 35 Comments
Braydon Bringhurst’s (braydonbringhurst) discipline-defying style, a blend of freeride rowdy and XC fitness, has made him one of the sport’s most versatile and surprising riders. But that sort of skill requires an insane amount of hard work and a borderline-superhuman ability to get up and try again … and again, and again, and again. In May …
4.08k Likes • 49 Comments
The All New Blur • Head to the link in bio for more details including pricing and options in your area 🔗 • #santacruzblur
3.47k Likes • 25 Comments
Ultralight tech for trail running expeditions. Introducing Offtrail Ultra. Engineered with elite athletes to scramble, descend, corner and cruise—on the trail and beyond it.
377 Reactions • 2 Comments • 11 Shares
If you give a boy a beach (and binoculars). Reid Hanson on Quadra Island, British Columbia, looking for whales and building forts. Photo: Michael Hanson
357 Reactions • 3 Comments • 6 Shares
Braydon Bringhurst's discipline-defying style, a blend of freeride rowdy and XC fitness, has made him one of the sport's most versatile and surprising riders. But that sort of skill requires an insane amount of hard work and a borderline-superhuman ability to get up and try again … and again, and again, and again. In May of …
266 Reactions • 7 Comments • 48 Shares
The All New Blur • Head to the link in bio for more details including pricing and options in your area 🔗 • #santacruzblur
244 Reactions • 5 Comments • 10 Shares
"Endless solitude along the path with the canoe 22 days in as the setting sun lights up the horizon with amber golds, and my heart has never been more thankful for this beautiful life.” Long days in the wilderness often give way to an overwhelming sense of gratitude in Riverhorse Nakadate's book "Water Lines." https://pat.ag/F/WaterLines Video: Tony Czech
183 Reactions • 1 Comments • 17 Shares
5 Bucks a Foot is Back WIN This Custom Tallboy! • Fresh off of hosting another epic Downieville Classic weekend, the fine folks at SBTS are back to focusing their efforts building and maintaining trails throughout the Lost Sierra region for all to enjoy. And to help raise funds, this custom Santa Cruz Tallboy is ready to be …
The Social Media Benchmark Report
Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.