In the Past 30 Days...
PER WEEK
PER POST
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In the last 30 days, the average company in this landscape has grown their audience by 0.1%. LANEIGE grew faster than everyone else, with 1.8% growth! On average, each post in this landscape earns more than 2.06k engagements. LANEIGE is topping the charts with more than 7.66k engagements per post on their 94 posts in the last 30 days.
Key Trends for Skincare
Many of this year’s top 10 makeup Facebook posts featured UGC, which is no surprise in such an influencer-driven industry. Read the full report »
Almost 90% of beauty brands mentioned or hashtagged holidays in their Instagram posts this year, like #InternationalWomen’sDay and #MothersDay. See more skincare trends »
14.7k Likes • 163 Comments
One swipe and I’m back re-watching the first season of White Lotus 🌺 Which one of our lippie scents brings back a core memory for you?
7.48k Likes • 243 Comments
All of our Lip Glowy Balm shades in one place 💖 It’s more than just a balm—it’s skincare in a tube. Our lip balm comes in ten versatile shades that effortlessly complement any look. With its lightweight, moisture-rich formula, it glides on smoothly to deliver a hydrated, glossy finish—perfect for beauty on the go. Shop all things …
5.91k Likes • 485 Comments
For everyone who said Dewy Skin Cream was too rich for oily or combo skin - this one’s for you. Meet Dewy Milk Moisturizer: the lightweight sister to our bestselling cream. Same dewy finish, now in a weightless, oil-balancing formula that leaves your skin dewy - never greasy.
2.42k Likes • 140 Comments
Honey’s about to go _ _ _ _. Any guesses? Stay tuned for the big reveal 👀 #Clinique #ComingSoon
2.19k Likes • 144 Comments
From the House of Dew… A new way to glow is about to drop. Get ready. 6.17
162 Reactions • 30 Comments • 5 Shares
For everyone who said Dewy Skin Cream was too rich for oily or combo skin - this one’s for you. Meet Dewy Milk Moisturizer: the lightweight sister to our bestselling cream. Same dewy finish, now in a weightless, oil-balancing formula that leaves your skin dewy - never greasy.
101 Reactions • 0 Comments • 2 Shares
The NEW Perfect Renew 3x Signature Serum Advanced is formulated with: 💦 Encapsulated Retinol: Smooths texture & reduces pores 💦 3x Peptides: Firms & strengthens skin 💦 RE.D Flavonoid: Boosts radiance This powerful anti-aging treatment combines three supercharged serums that each target a visible sign of aging: 💫 Wrinkles 💫 Firmness 💫 Dullness Anti-aging care made easier with this innovative three-in-one treatment. Shop …
90 Reactions • 5 Comments • 2 Shares
One swipe and I’m back re-watching the first season of White Lotus 🌺 Which one of our lippie scents brings back a core memory for you?
82 Reactions • 8 Comments • 0 Shares
keep that thang on me
85 Reactions • 3 Comments • 2 Shares
The Perfect Renew Skin 3X Cream Advanced feels like butter 🧈 A rich, buttery cream that melts into your skin, targeting visible firmness and wrinkles—like a dream. 💭 This anti-aging cream is packed with: ⌛Encapsulated Retinol— Effectively smooths skin texture with less irritation than conventional retinol 💦 3x Peptides—Helps visibly firm and strengthen the skin barrier 💨 RE.D Flavonoid™—Boosts …
2 Likes • 0 Retweets
Pucker, pout, sip, smile—Plump-C Tripeptide Lippe Mask is the volume-boosting megaphone your lips have been waiting for. Shop now on drunkelephant.com, @Sephora and @ultabeauty pic.x.com/Jlmltgk4lw
0 Likes • 0 Retweets
Everyone’s journey is different. For our Open Doors campaign, Alyssa, Linda, Malik, Aria, and Darie shared their unique stories and thank their support systems 🫂 Having a safe and supportive physical and emotional space is integral in the development of LGBTQIA2S+ people. pic.x.com/d3cuhbWt3p
9.64k Likes • 453 Comments • 258 Shares
What can we say, our intrusive thoughts took over 🤭👀✨ Shop our bubble tea lip collection today on tiktok shop! #boba #bubbletea #matcha #taro #lipmask #lipcare #kbeauty #laneige
9.10k Likes • 724 Comments • 204 Shares
Who here is a laneige lippie girlie? 👀✨ Shop your laneige lip faves today @sephora, #sephora @Kohl’s, and on our site! 💖 #lipbalm #lipcare #lipmask #lipsleepingmask #kbeauty #laneige #laneigeus
7.75k Likes • 34 Comments • 64 Shares
we caught some good ones!!! #katesomerville #SkinCare101 #skincareroutine
1.03k Likes • 143 Comments • 115 Shares
✨ Meet the NEW Dewy Milk Moisturizer ✨ A lightweight, fast-absorbing fluid moisturizer made for combo to oily skin. Delivers 2x skin bounce with weightless, oil-balancing hydration for an all-day dewy glow. Powered by glow-inducing ingredients: 🌿 Prebiotic Green Tea Extract: a bioavailable antioxidant that supports your skin’s natural glow and a healthy microbiome 💧 …
458 Likes • 65 Comments • 9 Shares
We love a face-off. It’s like playing Would You Rather?—but with real-life benefits. Lala Retro: Whipped. Airy. Soothes and replenishes all skin types. Protini: Lightweight. Gel-cream texture. Firms and strengthens. Bora Barrier: Buttery. Ultra-rich. Repairs and delivers 24-hour moisture.
The Social Media Benchmark Report
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