Social media analytics for media

Uncover new content ideas

Listen to your audience and follow trends that help you plan content. Recognize your own top themes and expand use across all channels.

See the topics that trend before it is too late to cover them, and evaluate the reach of your on-air talent, writers, and influencers.

Get ahead of competitors

Conduct competitive analysis in minutes. Monitor your market, create benchmarks, and evaluate competitor activity in time to respond before the trend shifts direction.

Save time and improve efficiency

Stop spending hours every week aggregating data from different sources; access data from all major social channels in one spot.

Communicate better internally

Use simple, presentation-ready graphics and data to illustrate the impact of social marketing across the organization.