For companies in the beauty industry, hair care products are one of the major pillars. Social media enables these brands to showcase their products and learn what gets their fans energized.
In the last 30 days, the average company in this landscape has grown their audience by 0.2%. Kerastase USA grew faster than everyone else, with 0.6% growth! On average, each post in this landscape earns more than 1.28k engagements. Ouai is topping the charts with more than 8.25k engagements per post on their 16 posts in the last 30 days.
Elevate your morning routine with Gloss Absolu. Indulge in a calming ritual that delivers frizz-proof hair, effortless shine, and a moment of intentional self-care to start the day right. #Kerastase #GlossAbsolu #GRWM #MorningRoutine #HairCare
Still thinking about the Styling part? Let’s replay it’s best moments. 🎧 The spray. The sculpting. The texture coming to life. The final details locking everything in place. Styling is where precision meets personality. Where the look becomes a statement. After watching Episode 3… Who moved closer to the trophy in your opinion? 🏆 #LorealPro #SCT2025 #HairStyling #HairCompetition
High shine at high altitude. ✨ Take your Gloss Absolu essentials for a winter escape: Glaze Drops for an instant, mirror-like shine and Le Parfum for an unforgettable signature. The perfect duo to outshine the peaks. #Kerastase #GlossAbsolu #WinterHairCare #HairCare #LaVieEnGloss
Science never looked so good Introducing N°.3PLUS Complete Repair Treatment, our 3 minute hair transformation. This new-and-improved, next-gen hair treatment is designed to immediately repair hair damage for stronger, softer hair. And Chief Hair Officer, chloeiscrazy, knows that great hair days don't just happen, they're meticulously formulated. Shop the new N°.3PLUS pre-shampoo treatment at OLAPLEX.com, amazon, sephora, …
Sleek isn’t only a texture. 💜 Discover the fragrance of Keratin Alpha Sleek – a sophisticated dual signature, where performance meets sensorial elegance. A refined, tech-inspired freshness blends with a soft, powdery floral accord. Notes of rice powder and fig open the experience. Orris and violet bring a delicate, luminous heart. Creamy sandalwood and vetiver leave a …
3 Minutes to stronger, softer, healthier-looking hair with N°.3PLUS Complete Repair Treatment. Our evolutionary Patented Bond Technology has been enhanced with a NEW Damage Defense Cationic Complex for fast repair & real results. Prepare to reverse hair damage after one use with the strongest first step in any routine.
It all started with St. Barts, but you led us to Ibiza and Santorini. We’ve always been community-first, so naturally, we tapped our OUAI fam to weigh in on what would become our two newest scents. We knew we wanted to transport you, but you helped let us know where. Want in on the next one? Go …
best in the biz💚 #garnier
Representation isn’t only about who’s in front of the camera, but it’s about who’s behind it, too. 🖤 Meet our Eternal Curls makeup artist, michelawariebi, a makeup artist, beauty historian, and educator, who has dedicated her career to ensuring Black beauty culture remains seen, celebrated, and preserved.
Spilling the tea behind #WELLASupernaturalColor 👇🌿 ✅ A patented granulated formula packed with powerful tannins ✅ Tannins bind to keratin fibres for stronger, repaired hair as it colors Don't delay! Head to our 🔗 in bio to shop the full range today! 🙌 *Strengthens chemically treated hair.
Tangles don’t stand a chance 🍭 Prep, detangle + protect in one effortless mist. CANDY STRIPE Protect + Prep Detangling Spray smooths from roots to ends while helping prevent breakage, sealing the cuticle and shielding hair from heat up to 450°F. Lightweight, fast-absorbing and perfect solo or layered, it leaves hair silky, nourished and touchably soft …
💜 the vibes? immaculate. ✨ inside our intimate love luster dinner in nyc. #galentinesday #hairfragrance #hairperfume
Santorini 🍑 or Ibiza 🍫?
literally just chilling 🥶💦 #garnier
the winter maintenance kit❄🙌 #garnier
loves a snow day❄️ #garnier
Result? No damage found.
Scanning…New product detected.
the winter maintenance kit❄🙌 #garnier
Eternal Curls PR Mailer Giveaway 🖤✨ To celebrate the launch of the new Eternal Curls Collection, we’re giving a PR mailer to 3 lucky winners! Here’s what you’ll win: ✨Eternal Curls Moisturizing Shampoo ✨Eternal Curls Intense Conditioner ✨Eternal Curls Polish & Protect Oil Here’s how to enter: ✨make sure you’re following @Oribe ✨like this post + comment your favorite curl care hack ✨BONUS ENTRY: …
A Closer Look: Hair Damage 101 🆘 Hair damage isn’t only caused by chemicals or heat, there are other factors you may not even be considering. But there’s good news—N°.3PLUS Complete Repair Treatment is here to help. Reverse hair damage with just one use.
Representation isn’t only about who’s in front of the camera, but it’s about who’s behind it, too. 🖤 Meet our Eternal Curls makeup artist, @michelawariebi, a makeup artist, beauty historian, and educator, who has dedicated her career to ensuring Black beauty culture remains seen, celebrated, and preserved.
Strong hair starts here. Prep with CANDY STRIPE Protect + Prep Detangling Spray to smooth the cuticle and detangle with ease. Finish with ON A CLOUD Bond Building Repair + Styling Oil to rebuild bonds, add shine, and help prevent future breakage. Both protect from heat up to 450°F.
Freshly washed. Ready for her close-up. TELEVISION Perfect Hair Shampoo + Conditioner brings camera-ready softness, strength, body and shine.
Ready to see how you stack up to your industry’s top social performers? Review the latest metrics on channels, engagement, post types, and more.