Report: Top 100 Beauty Brands on Social Media from 2017

Social media is basically made for beauty brands: it’s visual, it encourages engagement and it gives brands a way to truly interact with their customers (and acquire new ones).

We wanted to find out which brands are killing it when it comes to social – but not just in terms of audience size. In fact, we found that brands with the biggest follower base often had lower engagement rates!

This report includes:

  • Analysis and ranking of the top 100 beauty brands
  • Inspiration and strategy recommendations for beauty brands
  • Best practices for beauty brands on Instagram, Facebook, and Twitter (with examples!)
  • Discovers which beauty brand are killing it on the most popular social channels
  • Find out how your beauty brand stacks up to the Top 100!
Hundreds of companies trust Rival IQ to help them make smarter social media decisions