Understanding Audiences on Social Media in Rival IQ: A Training Webinar

During this training webinar, Understanding Audiences on Social Media, Halina demonstrates how to use Rival IQ to profile audiences and their behaviors on social media. Armed with a better knowledge of your and your competitors’ audiences you’ll be able to improve your content marketing strategy and your social media tactics.

You’ll learn about:

• Creating a basic profile of competitors’ audiences
• Analyzing your audience via insights
• Discovering new audiences around topics and conversations
• And much more…

This training is part of our ongoing training program. You can check out past recordings as well as upcoming training sessions in the Rival IQ Help Center.

If you have more questions, reach out to us on Twitter or via email!

Cassandra Schwartz

Cassandra leads our product marketing, focusing on product, brand, and communications needs. Cassandra has worked in marketing and communications for nearly a decade helping businesses like Microsoft including Xbox and The Garage, Pike13, and many others connect with their audiences. Outside of work, Cassandra keeps extraordinarily active. An avid community builder, she leads the Seattle Lean In Circle, and co-founded SheHasDrive, as well as a peer-mentoring program based in Seattle. Since moving to Seattle from Kansas, Cassandra has adopted an outdoors lifestyle that includes hiking, skiing, and kayaking. Follow her on Twitter or Facebook.