More Details in Dashboards and Charts

Rival IQ News & Events

Hi again! Another sprint is over, and with the team firing on all cylinders (minus the brain cycles lost to newborn-induced sleep deprevation), we have yet another release with new features to show you more about your competitive landscape.

Making Use of Data and Paying Down Debt

During this sprint, we decided to fight the development war on two fronts: displaying more data to users and technical infrastructure. On the data front, we’ve been unhappy with how our dashboards (don’t) convey much information for customers who aren’t present on any particular marketing channel. We’re happy to report that we’ve made good progress for customers in this position (details below).

Additionally, to avoid the recent fate of the U.K. (and the less recent fate of the U.S., France, and others) by having our future outlook diminished, we decided to put cycles against our technical debt during this sprint. As we’ve added more users to Rival IQ, we have seen a dramatic increase in the amount of work our systems do on a nightly basis to ingest data, screenshot websites, and summarize this information for your consumption. Many parts of these systems date to the original Rival IQ days (March 2012), and needed some attention to keep their operation from being a distraction.

Here are the full details of what we came up with for the newest version of Rival IQ :

Here is what our new dashboard tiles look like for companies that are not present on any given channel:


What’s next at Rival IQ?

As we’ve said before, there is certainly a lot that we could be working on over the next couple of months. We continue to look toward adding additional channels to Rival IQ, and we keep growing our list with all the ideas you folks are putting out there. Top among them include improvements to how we display, filter, and track changes to web pages in your account; the addition of aggregate statisics and insights about the content production of your competitors; and access to more summarized information that will save you from that magical Rival IQ dance I mentioned previously.

Help?! And thanks!

We continue to grow and evolve our vision of how Rival IQ can help you market better. Your feedback and input really does make a difference, so please don’t hesitate to email us or use our in-app messaging to let us know how to improve things for you.

And last but not least, thanks to the folks that gave us some feedback love during the last couple of weeks. We love you: MattH, AdamS, JasonH, PaulineR, JasonK, MattL, RussellB, ToddS, BenW, DavidC, CarlosS, WilM, DavidZ, DavidN, EricC, and AdamL. Now we just have to get to getting your suggestions parsed and injected (in some way) into Rival IQ.

Thank you for your continued support.

The Rival IQ Team: John, SethP, and Doc

Seth Bridges

Hey there, I'm Seth, one of the co-founders of Rival IQ, where I stay busy working on product design and marketing! When I'm not working, I'm probably playing with my sons. Follow me on Twitter for rantings and opinions on all the things.

Ready to start analyzing?

Start measuring the impact of your social media campaigns with our 14-day free trial.

Start Your Free Trial